Biden discusses trash fees with LiveNation, SeatGeek, and Airbnb CEOs.
President Biden to host executives at White House to address surprise fees, focusing on consumer protection.
Biden emphasizes the need to end undisclosed fees in his State of the Union address.
Calls for legislation, regulation, and private sector action to combat surprise fees.
Companies attending event will announce actions taken or planned to eliminate surprise fees.
Consumer advocacy push reflects Biden's commitment to improving lives and gaining voter support.
President's efforts aim to demonstrate how government can positively impact individuals.
Live Nation, Airbnb, and other companies participate in White House event.
Biden's focus on consumer protection aligns with his 2024 reelection campaign messaging.